12 Top Tips of Social Media Marketing: 12 steps for starting and growing a Facebook Group
Social Media Marketing: 12 steps for starting and growing a Facebook Group (and how it can benefit your brand) by Daniel Burstein, Senior Director, Content & Marketing, MarketingSherpa and MECLABS Institute SOCIAL MEDIA MARKETING (As seen in the MarketingSherpa Marketing newsletter. Click to get a free email subscription to the latest from MarketingSherpa.) A tried and true maxim says that for inbound marketing, content is king. However, these days content better watch the throne because connection is emerging as a powerful inbound attractor. The world is hungry for connection like never before. With people focused on staying six feet apart physically, much of that connection must now take place virtually. One way your brand can help foster those connections is with Facebook Groups. Whether it’s a pandemic-specific group like the Marriage Under Quarantine Facebook Group started by marriage counselors who we profiled in 8 Examples of How Business Owners and ...